Introduction: Why SWOT Analysis Is Your Strategic Superpower In the fast-paced world of business, clarity is power. SWOT analysis - an acronym for Strengths, Weaknesses, Opportunities, and Threats - is a foundational tool in strategic management that helps organizations gain that clarity. Whether you're launching a startup, steering a department, or evaluating a new project, SWOT analysis offers a structured way to assess your internal capabilities and external environment. It empowers decision-makers to: Identify growth opportunities Mitigate potential risks Align resources with strategic goals Let’s dive into each component and learn how to turn this simple framework into a powerful strategic engine. Strengths: What You Do Best Definition : Strengths are internal attributes that give your organization a competitive edge.These are the capabilities, assets, and achievements that set you apart. Examples: Strong brand reputation : A well-known and trusted brand can ...